The Future According to Someone Who Is Creating It
The Value of Attention
If an ad runs and no one pays attention, can it be effective?
AdTechTalks Episode #3
Ongoing Privacy Changes & the Lasting Impact on AdTech
AdTechTalks Episode #2
A 20-Minute Retail Media Technology Deep Dive
Twitter in 2022: The Medium Actually is the Message
Advertisers are done with Twitter. And truthfully, they’re not the only ones.
AdTechTalks Episode #1
From Traditional Players To AdTech Frontrunners: TV Advertising Dollars Are Shifting to CTV
Don’t Wait For Google: Set Your Brand’s Own Privacy Timeline
Here are three reasons brands shouldn’t wait for Google and why business-as-usual is a strategic mistake that could backfire on your fundamental trust relationship with your consumers, your most important asset.